I believe that all people held marriage wedding day will surely drink wedding wine add to the fun is how can such a festive day, you wedding day will choose wedding? Liquor, wine, red wine or beer?
Right now, the popular Oscar Dresses 2012 market has been extended to all walks of life, wedding, photography, hotels, travel, a huge wedding industry chain is formed. Essential as the wedding, “wedding”, also increasingly pay attention, developed specifically for the wedding, “wedding” has penetrated into the wedding market.
China each year about 10 million pairs of newlyweds, each wedding wine total of over 10 billion yuan. When the liquor industry “homogeneous competition intensified since ancient times with of liquor each other” happy “, became the liquor companies looking for competitive differentiation” selling point “one. Beginning last year, the brand targeted at the “wedding” or “wedding wine to competing beachhead wedding market, this” battle “and this year will be even more intense. In addition, the wine brand also began force wedding market.
Should be careful selection of wedding wine
Most people think that as long as a brand name of Geely, packaging festive, affordable, basically can be used for the wedding, it is not true.
Wedding wedding party to choose according to their actual situation, many wedding wine brand, great choice, purchase, shop around and do not suffer. But to go to a regular store and buy regular brand of super, the reason is the quality and reputation can ensure that, if there is a problem, you can communicate with manufacturers in a timely manner. In addition, and for the wine unit signed agreements with wine, with endless wine can be timely to give back to the manufacturer.
Although the drink hi wine is lively and festive, but if the guests to drink more drunk, prone unpleasant. Generally each table banquet two bottles of wine more appropriate. Also, prepare some red wine, drinks, and to take care of the ladies and children.
Liquor: 20 dollars to the hundred select multiple
For people who want to get married, on the hundred dollars from twenty to thirty dollars to have the wedding of a variety of price points. Wuliangye, Maotai, Guizhou alcohol, Luzhou and other well-known liquor brands, has its wedding products. Such as the the Wuliangye Group wedding wine Maotai Group the “Guizhou wedding”, Guizhou alcohol’s Guizhou alcohol wedding Jiannanchun Group’s “cherished 100% wedding”, “Luzhou. Providence hi” and so on.
Beijing market selling the Guizhou alcohols wedding “, facing the low-end consumer groups. The odd famous Guizhou alcohol low alcohol wine guide Chinese liquor low degrees, their wedding also adhering to this characteristic, sweet alcohol comfortable, wine coordination gentle. The brands include 35 degrees, 38 degrees, 46 degrees and several wedding products, price or less per bottle sold at twenty or thirty yuan.
Another well-known brand “JLF” white wine, is the rapid rise in recent years, cutting-edge brand, in just a few years time, to occupy a festive “blessing” cultural leader position. The JLF its variety of products, including the Award, Samsung, four-star and five-star level, price from more than twenty yuan to the previous hundred dollars, most customers of the wedding with wine selection JLF Samsung, a four-star majority. In addition, Maotai’s the “Guizhou wedding”, the Wuliangye Group “wedding wine”, the price to be slightly higher, generally priced at more than $ 50.
The industry believes that the wedding is our biggest, most lively, the most ancient tradition of celebrating the customs. With the improvement of people’s living level of consumption, the grade of wedding grade requirements and spending more and more, the wedding market will be a growing fire market. Of liquor wedding market, the lack of a strong leadership brand, is a good time for businesses involved, and you can take this further birthday dinner, celebration The Formal Evening Dresses Banquet extends, gradually expand the market share
Wine: more and more people choose enough fashion
It is understood that the wedding as the wedding of consumer goods, accounting for about one of the wedding for about 8% of the total spending. Wedding not only become the focus of liquor manufacturers to develop as a potential stock market segments, red wine, with its stylish taste characteristics are gradually enter the wedding market.
Domestic wine giant Changyu had launched a special wedding wine, long before Changyu, China Great Wall in some major cities launched wedding special wine, and play to buy wine to send liquor under the banner of operation in the market. Although modern family wedding with the most liquor, but as people healthy consumption concept, the future of wine will also fire up.
With white wine, mostly red wine sellers play “free to create personalized labels for the new selling point to attract customers, who married the newcomers can be yourself and your loved one’s name and photo printed in red wine packaging, personalized wedding even more personal touch and memorable. Either collection or gifts of friends and guests and friends, are full of creative choice, will be the best witness of love.
Beer: no specialized wedding to be developed
Wedding wine has been more and more white wine and red wine enterprise value, but the beer companies are not doing enough in this regard. Currently on the market are rare beer developed specifically for the wedding.
Launched wedding, but the beer giants clearly noted that attempting to use the Homecoming Dresses to raise the market share, they are the most usual practice is to discount promotions. At present, the Chinese and foreign brewers Sarkozy price cuts, to snatch the summer market.
Packaging and beer with foreign brands fashion new flavors, new varieties rich in contrast, domestic beer as a whole appear to be a single species, but also just the the traditional pure raw or general beer packaging or innovation to the rival. The industry believes that beer companies in addition to the appropriate promotional means, considering the development of a special wedding beer, to occupy this market.